Sign | Mural

Nature's ReLeaf, a new dispensary on Grand Rapids' west side, had a long, unassuming hallway. It was the first and last impression for every patron and a missed opportunity to truly welcome and engage.

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We turned a pass-through into a destination. Working with their internal messaging, I designed a vibrant mural that flows from entrance to exit, weaving their motto and brand elements into a dynamic landscape. It’s not just a mural, it’s a hand-painted journey that greets you, guides you, and leaves you with a lasting, immersive impression of the brand.

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Photos by Dominic Krupp